Creating converted training content (CTC) – moving from classroom to the virtual world – requires some thought and planning. A simple copy/paste operation from an instructor’s script to an e-learning module will not result in an enhanced learning experience for your learners.

One of the first steps in creating CTC is to analyze your content. Some training topics make better candidates for conversion than others. Take the time to assess your content, while asking yourself the following questions:

  • Does the content need to be updated regularly and/or does it have a short shelf life? – Digital formats can offer greater agility when updating and disseminating CTC;
  • Does the content serve a large number of learners? – If the training topic is relevant to the majority of the organization, CTC will allow greater flexibility in delivering the content to more employees;
  • Will the content be accessed frequently? – CTC that is referenced regularly throughout the work cycle will be more accessible if made available virtually;
  • Can the content be learned without an instructor? – If so, having contact information assistance if required would be helpful; and,
  • Can the content be learned in smaller pieces? – Content that can be broken down into discrete modules and delivered separately can more easily be adapted to CTC.

Studies have shown that CTC can be very effectively used in specific training topics such as IT training, on-boarding, product/service knowledge, soft skills, certifications, and HR-related training.

Once you have chosen your topics for CTC, you can begin to think about how it can be reconfigured for the virtual world. Excessive text and written descriptions can be converted into graphics, images, or video clips. “Mouse over” functionality or hot spots can focus the flow of information to the learner when pop-up text is combined with the use of the mouse. The opportunity to introduce multi-media creates a more enriching learning experience than just text-based content.